Can I Trust a Product Label That Says, ‘No Animal Testing’?

Labels can be deceptive, so be careful! No specific laws exist regarding "cruelty-free" or "no animal testing" labeling of products, and companies may not have the same high standards as PETA when labeling their products. Our requirements include ingredients, ingredient suppliers, formulations, and finished products. A company that claims not to test on animals but that doesn't appear on our list may have eliminated tests on animals for finished products but not for ingredients. If you communicate with a company that claims not to test on animals but isn't on our list, please ask for a statement in writing and send a copy of it to [email protected]. We'll contact the company to see whether it meets our animal test–free criteria. Meanwhile, we recommend purchasing only products made by companies on our "Don't Test" list.